Our Mission

MISSION:

Lollypop Farm, the Humane Society of Greater Rochester, is committed to building lifelong bonds between people and animals through education, community outreach programs, and the prevention of cruelty.

VISION:

We envision a time when our community celebrates the human-animal bond; embraces the mutual benefits therein; and treats all fellow beings with care, compassion, and respect.

OUR GUIDING STATEMENT:

Our core values unify and guide us to provide the best service to the animals, our community, our organization and ourselves

  • We exhibit our compassion for each other and the animals in everything we do
  • We communicate openly and clearly
  • We are flexible in our approach to an ever changing environment
  • We drive for continuous improvement through our individual commitment
  • We embrace teamwork among staff and volunteers
  • We build the Lollypop Farm Community through personal integrity, respect and support for each other.

Core Values

Compassion: Showing empathy and sympathy for what others—people and animals—are experiencing through constructive and positive actions.

Communication: A two-way process in which there is an exchange and progression of thoughts, feelings, or ideas towards a mutually accepted goal or direction.

Flexibility: Being willing and comfortable adapting to new circumstances and conditions.

Commitment: A pledge to the mission, fellow employees, volunteers, animals, and the community.

Teamwork: Willingness to collaborate and communicate to achieve a common goal, understanding that the organization works best when unified.

Integrity: Pursue our mission with honor, fairness, and respect for animals, individuals, and the organization.

Respect: Showing consideration and professional regard for all aspects of the organization.

STRATEGIC GOALS:

GOAL 1 – ADOPTION
Achieve 82% save rate by 2017

  • Expanding our companion & farm animal adoption promotions
  • Providing our adoptable animals the best medical, behavioral, and physical care.
  • Increasing our efficiency to reduce lengths of stay, and reduce costs.
  • Enhancing our staff development programs to foster internal growth and expertise
  • Improving our customer experience.

GOAL 2 – SPAY AND NEUTER
Increase Community Access to Veterinary Services

  • Developing funding for providing veterinary services to pet owners
  • Implementing comprehensive outreach strategies to educate the community on spay/neuter and on how to access affordable services

GOAL 3 – LAW ENFORCEMENT
Enhance humane law enforcement coverage & community awareness of animal cruelty laws

  • Hiring 2 new officers and reducing response time
  • Partnering with government agencies and other stakeholders to educate on current animal cruelty laws.
  • Delivering programs for the community on preventing animal cruelty
  • Advocating for better animal protection laws

GOAL 4 – GROWTH & SUSTAINABILITY
Establish Long-Term Financial Plan

  • Developing a more sustainable business model and building internal capacity
  • Evaluating current programs for effectiveness and impact.
  • Developing additional revenue sources.
  • Strengthening brand identity and expanding our reach